over 5 million foreign arrivals this year -- against its original target
of 4.2 million -- to a destination image promotion.
Deputy Head of the Vietnam National Administration of Tourism Hoang
Thi Diep told the opening session of a two-day Hanoi international
workshop on December 16 that the hospitality industry had intensified
investment in promoting iconic tourism images of national destinations
in foreign markets.
The industry has launched an
exclusive TV channel on tourism, contributing to increasing public
awareness about green tourism and tapping natural advantages as well as
cultural and historic interests and attracting investment in
hospitality.
The tourism TV channel has also
provided information on services and products for domestic holidaymakers
and foreign tourists, Diep reported.
The two-day
workshop attracted 150 participants, including representatives from the
UN World Tourism Organisation, international experts and travel agent
executives..,
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